Spanish journalist Ana Ormaechea spent a few weeks at a seminar at Stanford University and was dazzled by the entrepreneurial culture of Silicon Valley.
For her, the magic in the air came from the unique blend of talented people, bold investors, big ideas and a tremendous sense of urgency.
Showing posts with label Tina Seelig. Show all posts
Showing posts with label Tina Seelig. Show all posts
Saturday, October 15, 2011
Thursday, March 3, 2011
7 tips to stimulate innovation in newsrooms
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| Tina Seelig, venturebeat.com |
I just finished taking the free online course on innovation offered at NewsU and thought the beleaguered folks working at newspapers could certainly benefit. So could digital news entrepreneurs. The course offers simple, useful techniques to encourage innovation in any newsroom.
The main takeaways:
- Innovation is a discipline and it can be taught.
- The big eureka moments occur when there is a culture of continuous incremental change.
- Do cheap prototypes of a product or service early in the process. It reduces risk and produces valuable insights.
- A new product or service needs to solve a problem. The bigger the problem the bigger the opportunity. No one will pay you to solve a non-problem.
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